Client at a glance
Reimagining Corporate Banking for the UAE’s Largest Institution
With the launch of a next-generation mobile banking app, FAB has reinforced its position as a leader in corporate banking innovation. The partnership with Wiser enabled FAB to expand its digital capabilities, delivering a world-class user experience and setting a new standard for omnichannel banking in the region.
Challenge
First Abu Dhabi Bank (FAB), renowned for its innovation and security, sought to enhance its mobile presence for corporate customers. While FAB already had a robust web banking platform, its existing mobile app lacked the comprehensive functionality and modern design required to meet the needs of SMEs and decision-makers.
The challenges included:
- Limited Mobile Functionality: The app offered only a few core banking features, leaving a gap in functionality compared to the web version.
- Outdated Design: The mobile interface needed a significant overhaul to deliver a modern, user-centric experience.
- Fragmented Customer Journey: Interruptions in the user journey made the banking process feel lengthy and frustrating, diminishing the customer experience.
FAB’s goal was to provide a seamless, omnichannel experience that empowered corporate users to manage global transactions anytime, anywhere.
Our Approach
To address FAB’s needs, we partnered with the FAB Innovation Lab to design and deliver a fully-featured, next-generation mobile banking app for corporate customers.
Key actions included:
- Modernized Design: Revamped the app’s user interface (UI) to create a visually appealing, intuitive, and engaging experience tailored to corporate users.
- Enhanced Architecture: Leveraged Clean Architecture and SOLID Principles to ensure the app’s robustness, scalability, and maintainability.
- Expanded Functionality: Integrated core banking features, including global cash position overviews, beneficiary approvals, and payment management, ensuring feature parity with the web platform.
- Streamlined Development: Applied meticulous planning and documentation to align product development and release cycles with FAB’s strategic goals.
Impact Delivered
- Enhanced User Experience: Delivered a modernized and immersive UI, meeting and exceeding user expectations.
- Omnichannel Banking: Enabled a seamless experience across web and mobile, empowering users to manage global transactions effortlessly.
- Scalable Application: Developed a robust and maintainable mobile app architecture, ensuring long-term scalability and reliability.
- Accelerated Development Cycles: Streamlined product development and release processes, supporting FAB’s ongoing digital transformation goals.
Expertise and Scope
- Deliverables: Fully-featured mobile banking app for Android and iOS
- Tech Stack: Flutter
- Team: 7 Flutter Developers, 1 Project Manager