Custom Shoe Coloring for ASICS

Client at a glance

70+Years in business
1900+Stores
8900+Employees

Bringing Creativity to Footwear – A Digital Experience for ASICS Customers

At a major industry fair in Australia, ASICS sought to create an immersive and interactive experience for visitors—one that would connect them with the brand in a creative and memorable way. In collaboration with Engagis Australia, we developed a custom-built iPad application that allowed users to personalize pre-selected ASICS shoe models with their own color designs.

With 30 colors available across 10 distinct shoe sections, users could craft their own unique designs in real time. Once finalized, the designs could be named and submitted via email, engaging customers further while also integrating them into a giveaway campaign.

Challenge

ASICS, one of the world’s leading footwear and activewear brands, wanted to provide an engaging, hands-on experience for event attendees. The challenge was to:

  • Develop an interactive, touch-optimized application for iPads.
  • Enable customers to customize the color of pre-selected shoe models.
  • Ensure seamless submission of the final designs via email.
  • Create a user-friendly interface suitable for event environments.

Our Approach

We designed and developed a dynamic, touch-responsive application tailored for use at ASICS’ event booths. The solution included:

  • A selection of four predefined shoe models available for customization.
  • An intuitive interface allowing customers to apply 30 colors across 10 separate shoe sections in real time.
  • A streamlined process for users to name their designs and submit them via email.
  • An automated reset function to prepare the app for the next user seamlessly.

By collaborating closely with Engagis Australia, we ensured that the application provided a smooth, engaging experience that aligned with ASICS’ brand and event goals.

Impact Delivered

  • Enhanced engagement: Customers actively interacted with the brand through a personalized design experience.
  • Creative expression: Users can customize and visualize their unique shoe designs instantly.
  • Seamless digital integration: The app facilitated direct email submission of designs, capturing customer interactions.
  • Scalability for future use: A reusable and adaptable solution for future ASICS events and activations.

Expertise & Scope

  • Deliverables: UX/UI Design, Database Management
  • Tech Stack: Java, Oracle, JavaScript, HTML, CSS

Preparing a Tech Platform to Scale Goodlord Operations

Client at a Glance

£2B transactionsprocessed annually
65K+ tenants and landlordsusing the platform
50%+YoY growth in platform usage

Empowering Goodlord to Scale with Confidence

Goodlord is a UK-based software service provider offering innovative solutions for landlords, agents, and tenants. The company specializes in simplifying and digitizing the rental process, including:

  • Preparation and maintenance of rental documentation, such as electronic forms and contracts.
  • Facilitating utility services like gas, electricity, and water connections.
  • Streamlining workflows with electronic signatures, invoices, and automated notifications for contract extensions and terminations.

Goodlord’s platform supports seamless online payments and provides a fully digital experience for all parties involved in the rental process.

Through a modernized architecture, enhanced processes, and seamless integration of remote teams, Goodlord is now equipped to handle rapid growth and deliver exceptional service experiences. By enabling scalability and adaptability, we helped Goodlord strengthen its leadership in the property management software market.

Challenges

Goodlord faced a critical need to modernize its web-based platform by:

  • Migrating legacy functional PHP code to a more scalable and maintainable architecture using Symfony.
  • Implementing new features, improving performance, and integrating tests to ensure quality.
  • Collaborating with external remote engineers for the first time—an ambitious step for a company with an established onsite-only work culture in London.

Goodlord sought experienced software developers who could not only integrate into their in-house processes but also propose innovative solutions to address support issues and optimize the platform. This was a high-stakes endeavor, requiring seamless collaboration and effective communication between distributed teams.

Our Approach

To help Goodlord achieve its goals, we began with an in-depth analysis of the platform’s existing architecture. By engaging with onsite engineers, support teams, and product managers, we gained a comprehensive understanding of the business objectives and technical challenges.

Key actions included:

  • Modernizing the Architecture: Migrated legacy functional PHP code to object-oriented programming (OOP) modules using Symfony, enabling greater scalability, maintainability, and faster implementation of new features.
  • Optimizing the Database: Reorganized the MySQL database structure to enhance performance and efficiency.
  • Improving the User Interface: Transitioned the platform’s web interface to React components, delivering a faster and more intuitive user experience.
  • Enhancing Quality Assurance: Integrated comprehensive unit and end-to-end tests to simulate various loads, prevent defects, and ensure stability.
  • Data Integration Support: Developed ETL processes using SSIS to seamlessly import end-customer data from various systems into Goodlord’s platform.

Impact Delivered

  • Scalable Architecture: Introduced a Symfony- and Scala-based architecture that supports future platform growth.
  • Improved Database Performance: Optimized the MySQL database for enhanced reliability and speed.
  • Elevated User Experience: Delivered a modern web interface with React components, improving performance and engagement.
  • Robust Quality Assurance: Achieved comprehensive test coverage, ensuring defect prevention and stability.
  • Successful Remote Integration: Enabled effective collaboration with external remote engineers, establishing a new operational model for Goodlord.

Expertise and Scope

  • Technology Stack: Symfony, Scala, React, MySQL, Concourse, Travis, AWS
  • Focus Areas: Software migration, multi-tech collaboration, performance optimization, data integration

MS Teams Voice API BOTs Integration for Technology Service LLC

Client at a glance

25 yearsOf experience
10 yearsIn business

Revolutionizing Infrastructure Monitoring with IoT Solutions

By delivering a robust and scalable IoT platform, Wiser empowered Sentra Systems to transform dam monitoring for their enterprise customer. The solution not only enhanced real-time situational awareness but also ensured infrastructure safety, supporting proactive decision-making and contributing to sustainable resource management.

Challenge

Sentra Systems, a leader in IoT solutions, aimed to develop a state-of-the-art monitoring system to replace a legacy platform used for dam and reservoir oversight. Their enterprise customer required a scalable, user-friendly solution capable of 24/7 on-site monitoring and seamless data analysis to address critical risks like flooding and drought. Additionally, the new system had to support future use cases, such as municipal water supply and smart city applications.

Our Approach

Partnering with Sentra Systems, we developed a robust IoT-connected application tailored to their customer’s needs.

Key actions included:

  1. Discovery Phase:
    • Defined the project scope and business needs, ensuring a clear understanding of challenges and unique requirements.
    • Created an all-in-one repository of requirements and success criteria to guide development.
    • Selected the optimal technologies and designed the system architecture for scalability and long-term viability.
  2. Feature Development:
    • Introduced a modern user interface with live data feeds, photo capturing capabilities, and 3D visualization for over 100 sites with 2,000+ sensors.
    • Developed customizable dashboards for sensor data, offering users flexibility in monitoring and reporting.
    • Designed live alert systems for extreme events, such as high water levels and risks of overflow or drought.
  3. Collaborative Execution:
    • Worked closely with Sentra’s engineering team, incorporating feedback through mini-demos after each development phase.
    • Connected the front-end and back-end in December 2020, enabling seamless data flow and real-time monitoring.

Impact Delivered

  • Scalable Monitoring System: Monitors 100+ sites with over 2,000 sensors, analyzing 28,000+ data points per minute.
  • Enhanced User Experience: Delivered a mobile-friendly, user-centric interface tailored for infrastructure technicians on the go.
  • Improved Risk Management: Enabled live alerts for extreme events, helping authorities anticipate and respond to floods, droughts, and other risks.
  • Future-Ready Solution: Designed with potential applications for parking lot monitoring and municipal water supply management.

Expertise and Scope

  • Deliverables: IoT-connected app with real-time monitoring, customizable dashboards, and 3D visualization
  • Technology Stack: Vue.js, Python (Django), HTML (Jinja), jQuery, CSS3 (Bootstrap, Bootstrap Vue), Highcharts.js, Docker, Jenkins, Git (GitLab, Git Flow), Linux, MQTT, MySQL, Mosquito, Web Sockets

A Comprehensive OTT Video Streaming Solution for Nova Broadcasting Group

Client at a glance

61%Share of the BG audience
6Live TV channels
28+ yearsEstablished in 1994

Shaping the Future of Video Streaming

By delivering a comprehensive OTT solution, Wiser Technology empowered Nova Broadcasting Group to redefine its streaming platform. With full control over its ecosystem and enhanced scalability, NBG continues to lead the market while offering an unparalleled viewing experience.

We are truly delighted by the high level of competence and responsiveness of Wiser Technology’s team.

Dirk Gerkens, CEO, Nova Broadcasting Group

Challenge

Nova Broadcasting Group (NBG), a leader in Eastern Europe’s media landscape and part of United Group, sought greater independence and flexibility from its existing streaming platform. While leveraging a prominent global provider, NBG aimed to better control its user experience, accelerate time-to-market, and foster tailored audience engagement. The challenge was to build a custom Over-The-Top (OTT) platform that could scale with its growing user base and meet evolving market dynamics.

Our Approach

To empower NBG with ownership over their streaming ecosystem, we partnered with the group to deliver a tailored solution that combined robust infrastructure with a user-focused experience.

Key actions included:

  1. Custom OTT Architecture: Designed a scalable system built to NBG’s specifications, integrating proprietary and third-party streaming services.
  2. Comprehensive Product Development: Delivered native applications for web, iOS, Android, AndroidTV, and Chromecast, ensuring a seamless experience across all devices.
  3. Distinct Streaming Services:
    • Nova Play: Offering live and Ad-Supported Video on Demand (AVOD) models.
    • Play Diema Xtra: Supporting live streaming, Pay-Per-View (PPV), and Subscription Video on Demand (SVOD).

Impact Delivered

  • User Growth: Migrated users and content seamlessly, achieving zero churn and expanding the user base to 600,000 active users.
  • Enhanced Viewing Time: Increased watch time by 17%, boosting ad revenue per user.
  • Improved Content Reach: Expanded from four to six live TV channels, meeting audience demands.
  • Full Ownership: Delivered Intellectual Property Rights (IPRs) for all front-end applications, enabling NBG to define and lead its feature roadmap.

Innovative Features and Design

The platform offers a superior user experience with:

  • Dynamic User Features: Personalized profiles, push notifications, watch-later functionality, and continuous play across devices.
  • Advanced Monetization Models: Supports ad-serving, PPV, and subscription-based approaches for premium content.
  • Seamless Viewing Options: Integrated DVR functionality for live and recorded streams, allowing users to pause, rewind, and fast-forward effortlessly.

Robust Backend and Scalability

  • Content Management: Adaptive bitrate streaming ensures optimized delivery across all networks and devices.
  • Security and Monetization: End-to-end encryption, DRM, and secure monetization tools guarantee safe and reliable revenue generation.
  • Analytics Integration: Multilayer analytics drive intelligent marketing strategies and actionable user insights.
  • Infrastructure Stability: Leveraged multi-CDN deployment, auto-scaling, and redundancy to handle high traffic volumes while maintaining industry-leading video quality.

Overcoming Technical Challenges

One significant hurdle involved MPEG-DASH limitations, including static DVR configurations and live-edge adjustments. Our proprietary live stream proxy solution resolved these issues, enabling real-time stream modifications and delivering a seamless user experience.

Agile Execution

The project followed Agile/Kanban methodology, structured into iterative phases, each delivering major features and improvements. Our cross-functional team included Product Managers, a Software Architect, DevOps Engineers, and QA specialists, ensuring alignment with NBG’s strategic goals.

Thrive Community. Making  Caregiving Less Stressful

Client at a glance

10,000+Active members globally
50+Countries in the community
Over 100Projects & initiatives

Transforming Caregiving Through Technology

By uniting seniors, caregivers, and healthcare professionals on a single platform, Thrive Community’s app fosters a supportive ecosystem for caregiving. Through user-centric design and innovative technology, Wiser helped Thrive Community reduce stress, improve communication, and deliver a seamless experience that supports caregivers and seniors worldwide.

Challenge

Thrive Community envisioned a platform to alleviate the stress of caregiving by centralizing communication, coordination, and updates for families, caregivers, and healthcare professionals. However, the client lacked the resources and technical expertise to transform their idea into a fully realized product. They needed an intuitive solution designed for seniors and caregivers, simplifying caregiving tasks while fostering engagement and connection.

Our Approach

We partnered with Thrive Community to design and deliver an app tailored to their vision of simplifying caregiving while ensuring ease of use for seniors.

Key actions included:

  1. User-Centric Design: Developed an intuitive app for seniors and caregivers with simple account setup and a “check-in mood” feature for easy emotional communication.
  2. Enhanced Coordination: Enabled users to add up to seven circle members, including family and healthcare professionals, to streamline care planning and communication.
  3. Engagement Features:
    • Integrated a photo-sharing news feed and a customizable news module to keep seniors informed and connected.
    • Added Amazon integration, allowing seniors to purchase suitable products directly from the app.
  4. HIPAA-Compliant Communication:
    • Integrated video calls and private chat features via VoIP, enabling virtual check-ups and secure communication.
    • Simplified calling with one-tap access to caregivers or family members.
  5. Cross-Platform Scalability: Developed Android and iOS applications using Flutter, reducing future maintenance costs while enhancing the onboarding journey.

Impact Delivered

  • Simplified Coordination: Centralized caregiving tasks, reducing the need for multiple apps and improving care plan efficiency.
  • Enhanced User Experience: Delivered intuitive applications for both Android and iOS, ensuring accessibility and engagement for seniors and caregivers.
  • Improved Call Stability: Transitioned to a more reliable VoIP provider, enabling seamless communication with push notifications even when offline.
  • Cost-Efficient Development: Leveraged Flutter to reduce maintenance costs while ensuring feature parity across platforms.

Expertise and Scope

  • Deliverables: iOS and Android applications, including news feed, mood check-ins, and video call functionalities.
  • Technology Stack: Swift, Dart, Kotlin, Flutter, Reactive programming, VoIP, WebSockets, Fastlane
  • Team: Multidisciplinary team of developers and UX/UI designers